provision of a product is dependant on your providing all requested data, failure to provide the
requested data may prevent the Company from providing the service to you.
This type of data may sometimes include, but is not limited to:
(a) Your age;
(b) Gender;
(c) Salary range and employment details;
(d) Education and Profession;
(e) Hobbies and leisure activities;
(f) Other related services subscribed to; and
(g) Family and household demographics.
The Company will keep all the personal data safe and ensure the collection and use of such data will not lead to the violation of the personal dignity of a natural person or harm to personal or property safety.
3 USE OF PERSONAL DATA
Your personal data (whether provided by you or any other person, and whether provided before or
after the date you receive this notice) may be used for:
(a) verifying your identity;
(b) provision of services to you;
(c) matching (as defined in the Ordinance) your personal data with other data collected for other purposes and from other sources including third parties in relation to the provision of goods and services to you;
(d) marketing and advertising of any goods and/or services to you by the Company, related companies, agents, contractors and third party suppliers upon your consent in accordance with the prevailing requirements in the Ordinance;
(e) business planning and improving goods and/or services for supply to you, by the Company, related companies, agents, contractors and third party suppliers;
(f) processing of any benefits in connection with the supply of services to you;
(g) analysing, verifying, enforcing contractual rights, and/or checking of your credit, payment and/or status in relation to supply of services to you;
(h) processing of any payment instructions, direct debit facilities and/or credit facilities in relation to supply of services to you;
(i) enabling the daily operation of your account and/or the collection of amounts outstanding in your account with the Company including the use of debt collection agents;
(j) enabling the Company to comply with any obligations to interconnect, with other industry practices, or with obligations to third parties or government agencies in relation to the supply of goods and services to you;
(k) keeping you informed about services supplied to you and other services made available by the Company;
(l) prevention or detection of crime;
(m) disclosure as permitted or required by law; and
(n) any other purposes as may be agreed to between you and the Company, including the purposes set out in any application or terms and conditions for the supply of specific services.
4 RETENTION OF PERSONAL DATA
The Company will destroy any personal data it may hold in accordance with its internal policy.
Generally speaking, the Company’s policies cover the following principles:
(a) Personal data will only be retained for the shortest period as is necessary to fulfil the original or directly related purposes for which it was collected, unless the personal data is also retained to satisfy any applicable statutory or contractual obligations; and
(b) Personal data are purged from the Company’s electronic, manual, and other filing systems